Introduction:
Elvis Presley’s rendition of “What’d I Say” might not be the first that comes to mind when thinking of the King of Rock and Roll, but it holds a significant place in his career and music history. While originally written and performed by Ray Charles in 1959, Elvis’s 1964 cover injected a powerful dose of soul and sensuality, pushing boundaries and sparking cultural conversations.
Composed in two parts, “What’d I Say” was a groundbreaking song. Its blend of gospel, blues, and R&B laid the foundation for what would become known as soul music. Ray Charles’s original version, with its suggestive lyrics and call-and-response sections, was considered risque for its time, even facing radio bans.
Elvis’s version, included in the film “Viva Las Vegas,” was shorter and tamer, yet its impact was undeniable. His electrifying performance, infused with his signature hip gyrations and suggestive vocals, sent audiences into a frenzy. The song became a highlight of the film, showcasing Elvis’s ability to transcend genres and captivate crowds.
However, “What’d I Say” also sparked controversy. Critics accused Elvis of cultural appropriation, arguing that a white artist shouldn’t be performing a song rooted in Black musical traditions. Despite the criticism, the song’s popularity was undeniable, reaching number 14 on the Billboard Hot 100 chart.
Looking back, “What’d I Say” remains a fascinating entry in Elvis’s discography. It showcases his versatility as an artist, his willingness to experiment, and his undeniable influence on popular music. While the song’s cultural appropriation cannot be ignored, its historical significance and impact on soul music development are undeniable. It stands as a testament to the ever-evolving nature of music and the complex intersections of race and genre.