Introduction:
In the whirlwind of 1964, the year that saw Elvis Presley solidify his status as a global music icon, a hidden gem emerged on the B-side of his soundtrack album, Roustabout. Titled It’s Carnival Time, this energetic rock and roll number, penned by songwriting duo Ben Weisman and Sid Wayne, captured the infectious spirit of a midway and the carefree joy of a summer night.
Roustabout, released in October of that year, was a musical companion to the film of the same name, starring Presley as a charismatic carnival worker named Chad Gates. The soundtrack, a lively mix of rock and roll and ballads, reflected the film’s atmosphere, offering a blend of playful energy and heart-tugging emotion.
While the A-side of the single, Roustabout, became the more commercially successful track, reaching number one on the Billboard Hot 100 chart, It’s Carnival Time held its own as a fan favorite. The song’s infectious energy and Presley’s signature swagger made it a standout on the soundtrack, showcasing his playful charisma and captivating vocals.
It’s Carnival Time wasn’t produced by Presley’s longtime collaborator, Colonel Tom Parker. Instead, the reins were handed to Joseph Lilley, a seasoned producer who had worked with a variety of artists, including Perry Como and The Everly Brothers. Lilley brought a fresh perspective to Presley’s sound, emphasizing the song’s rock and roll elements and creating a vibrant soundscape that perfectly complemented the carnival theme.
It’s Carnival Time may not have reached the chart-topping heights of some of Presley’s other hits, but its enduring popularity speaks to its infectious spirit. The song continues to be a beloved track among fans, a testament to Presley’s ability to capture a mood and deliver a performance that is both playful and powerful. Whether enjoyed on its own or as part of the Roustabout soundtrack, It’s Carnival Time remains a vibrant reminder of Presley’s enduring legacy and his ability to infuse any song with his infectious energy.
Video:
Lyrics:
Come on kids from eight to eighty
Hey there mister bring your lady There’s a big show on the inside It’s carnival timePopcorn, peanuts and cotton candy
Pink lemonade that’s dan-dan-dandy Be a big shot for a dollar It’s carnival timeRoustabouts are roustabout’n
And there’s happy shouts, children shoutin If you’ve got doubts quit your doubtin’ There’s thrills, it’s spice It’s cheap at half the price So don’t be bashful, buy a ticket Get the habit never kick it Hit the band there, don’t just stand there It’s carnival timeRoustabouts are roustabout’n
And there’s happy shouts, children shoutin If you’ve got doubts quit your doubtin’ There’s thrills, it’s spice It’s cheap at half the price So don’t be bashful, buy a ticket Get the habit never kick it Hit the band there, don’t just stand there It’s carnival time It’s carnival time